UK retail sales fall in December

18 January 2013 Last updated at 06:45 ET

UK retail sales fell at a seasonally-adjusted 0.1% in December from the month before, official figures suggest.

Compared with a year earlier, the quantity of goods sold rose a worse-than-expected 0.3%, according to the Office for National Statistics (ONS).

This was the slowest annual growth rate for a December since 1998 – except for December 2010, when sales were hit by heavy snow, the ONS said.

Clothing and food sales did notably badly, but online retailers did well.

The ONS said that while sales continued to be higher than a year ago – a trend that began in August – this growth had lost its momentum.

In the bigger picture, sales have stagnated since mid-2007. The December 2012 figure was only 2.4% higher than the volume of sales recorded in December 2007.

Kate Davies, Office for National Statistics: “The year-on-year growth was the slowest since December 1998″

The value of goods sold in December was 0.1% lower than November, and 0.7% higher than a year ago, indicating that the price rises faced by shoppers came to a halt at the end of the year – although this could also reflect consumers trading down for cheaper versions of the goods they want.

Shopping from home

The figures came as a surprise to some analysts, who had been expecting stronger growth.

Many High Street retailers had reported a last-minute surge in shoppers the last weekend before Christmas, and bumper Boxing Day sales, following what had otherwise been a fairly quiet run-up to Christmas, not helped by the rain.

The ONS data confirmed that online retailers continued to increase their share of business. About 10.6% of sales were carried out online during the month, up from 9.4% a year earlier.

That share was down just 0.1 percentage points from November – a much smaller fall than usually occurs as this time of the year, when more shoppers typically head for the High Street for their Christmas purchases and for the Boxing Day sales.

The data tallies with figures from research firm Experian that suggested the number of visits to retail websites rose 86% on Christmas Eve, 71% on Christmas Day and 17% on Boxing Day compared with a year earlier, as many chains began their online sales before Christmas.

Total online sales were up 15.5% from a year earlier, led by a 36% increase by websites of department stores such as John Lewis.

“This was a very online Christmas,” Rahul Sharma, retail analyst at Neev Capital, told the BBC.

Economist Jeremy Cook: “Peoples’ pockets are still being pressured by price rises”

“People want to be able to compare prices online. They like the ability to shop online, maybe picking up in the store, and the retailers who can adapt to that the best are the ones who are really going to win.”

‘More to come’

Weak sales, and the migration of business to online competitors, have felled a number of big High Street names in recent weeks.

Electricals chain Comet and camera retailer Jessops have ceased trading, while music vendor HMV and video rentals firm Blockbuster face uncertain futures, having gone into administration.

“For all that we’ve had very strong trading statements from the likes of Dixons, Argos and John Lewis, there is a soft underbelly of the likes of HMV, Jessops, etc,” said Mr Sharma. “I suspect there’s more of those.”

With more people shopping online, it seems fewer felt the need to use their car. The volume of petrol and diesel sold in December fell 6.6% from a year ago, despite ticking up 1.8% compared with November.

Stripping out the effect of these lower car fuel sales from the data, total sales rose a more respectable 1.1% from a year ago.

Continue reading the main story

Other sectors to suffer included predominately food stores, where sales volumes fell 1% from the year before, and textiles, clothing and footwear stores, where sales were down 3.5%.

Weak pound

The weak sales data “will scotch any hopes of a consumer-led recovery, and are another strong hint that the economy is contracting again,” said currency trader Chris Redfern at Moneycorp.

He said it would add to fears that the UK may be on the verge a triple-dip recession, following a strong rebound in activity over the summer.

Next week, the ONS is widely expected to confirm that the UK economy shrank in the last three months of 2012.

If the economy also shrinks during the current quarter, it would mean the country had experienced its third recession in a row without recovering to its peak level of activity recorded in 2007.

The poor sales figures also strengthen the case for more money creation by the Bank of England, as well as a possible change in its inflation target to allow for higher price rises – changes that would likely weaken the pound further.

The pound has already been falling sharply in recent days, reaching a nine-month low against the euro, on fears over the state of the UK economy and a possible bust-up with the EU.

“The markets had been primed on Friday for a gutsy speech from the Prime Minister about Britain’s relationship with Europe,” said Mr Redfern. “Its cancellation has left them searching in vain for other good news.”

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Wall Street edges lower after disappointing Intel results

NEW YORK (Reuters) - Stocks edged lower on Friday from a five-year high for the S&P 500 as a weak outlook from tech heavyweight Intel offset a better-than-expected quarterly profit at Morgan Stanley.

But the S&P 500 was still on track to end higher for a third consecutive week.

Shares of Intel Corp slumped nearly 7 percent to $21.11 a day after it forecast quarterly revenue below analysts' estimates and announced plans for increased capital spending amid slow demand for personal computers.

"Intel earnings weren't that bad, although their revenue was weak. It sparks fears about not only the company but about the whole PC sector, and that's pressuring the market today," said Tim Ghriskey, chief investment officer of Solaris Group in Bedford Hills, New York.

The Intel results were offset somewhat by Morgan Stanley , which reported a fourth-quarter profit after a year-earlier loss, helped by higher revenue at the bank's institutional securities business. Its stock jumped 7.4 percent to $22.29.

Overall, S&P 500 fourth-quarter earnings rose an estimated 2.5 percent, according to Thomson Reuters data. Expectations for the quarter have dropped considerably since October, when a 9.9 percent gain was estimated.

The Dow Jones industrial average <.dji> was down 15.17 points, or 0.11 percent, at 13,580.85. The Standard & Poor's 500 Index <.spx> was down 3.51 points, or 0.24 percent, at 1,477.43. The Nasdaq Composite Index <.ixic> was down 13.98 points, or 0.45 percent, at 3,122.03.

On Thursday, the S&P 500 rose to its highest since late 2007, and that could prompt investors to lock in recent gains, analysts said.

Despite the day's decline, market sentiment was still positive on speculation that chances were better of avoiding a debt ceiling fight in Washington. House Republicans signaled on Thursday they might support a short-term extension of U.S. borrowing authority next month.

"The debt ceiling issue is sort of out of the news. The market has definitely become complacent. And we all know that the issue will be dealt with, we just need to find out when. If December is any guide, they are going to leave it up to the last minute so the market is definitely more complacent than it should be for now," Ghriskey said.

Reflecting the complacency, the CBOE Volatility index <.vix>, Wall Street's so-called fear gauge, fell 4.1 percent at just above 13. The VIX usually moves inversely to the S&P 500 as it is used as a hedge tool against further market decline.

Economic data from China provided some support to the market, though the focus remained on U.S. corporate earnings. The country's economy grew at a modestly faster-than-expected 7.9 percent in the fourth quarter, the latest sign the world's second-biggest economy was pulling out of a post-global financial crisis slowdown which saw it grow in 2012 at its weakest pace since 1999.

General Electric reported a better-than-expected rise in earnings, spurred by robust demand in China and oil-producing countries. Shares were up 2.9 percent to $21.92.

Despite the gains by Morgan Stanley, financial stocks sagged as Capital One Financial reported disappointing profit. Capital One slumped 7.7 percent to $56.87, while the KBW bank index <.bkx> slipped 0.9 percent.

Research In Motion climbed 6.6 percent to $15.91 after Jefferies Group boosted the BlackBerry maker's rating and price target.

(Editing by Bernadette Baum, Kenneth Barry and Nick Zieminski)

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Hamilton: Armstrong must tell everything he knows

Tyler Hamilton recognized what he saw during Lance Armstrong's televised confession to doping.

"He's broken. He's broken," Hamilton said in an interview Friday with The Associated Press. "I've never seen him even remotely like that. It doesn't please me to see that."

Hamilton rode for Armstrong's U.S. Postal Service team during his first three Tour de France titles. Hamilton's public confessions to doping — first in a candid-but-halting "60 Minutes" interview in 2011, then later in a tell-all book that came out last summer — provided key evidence in the case against Armstrong.

On Thursday, Armstrong's interview with Oprah Winfrey aired, and the cyclist admitted to using performance-enhancing drugs to fuel all seven of his Tour de France victories.

Hamilton, who said he felt a huge sense of relief after telling the truth, applauded Armstrong's decision to come clean, calling it a "big first step," but only a beginning.

"It's what he does moving forward," Hamilton said in a phone interview. "He's saying some of the right things now but the proof is in the pudding. If he just goes and hides away, people are not going to be happy. But if he does the right thing, speaks to Travis Tygart and WADA and tells everything he knows, that's going to make a big difference."

Both Tygart, head of the U.S. Anti-Doping Agency, and World Anti-Doping Agency director general David Howman have said Armstrong will need to offer more than a televised confession to make amends and possibly have his lifetime sports ban reduced.

While admitting to doping in his interview, Armstrong contradicted a key point of Hamilton's: That Armstrong told him he tested positive during the 2001 Tour de Suisse and conspired with International Cycling Union officials to cover it up — in exchange for a donation.

"That story wasn't true. There was no positive test, no paying off of the labs. There was no secret meeting with the lab director," Armstrong told Winfrey.

Asked about that, Hamilton told the AP: "I stand by what I said. It's all out there. I don't know if it's a legal thing, or why he said that. It doesn't really bother me that much."

Hamilton was also among numerous riders who described the immense pressure Armstrong put on them to take part in the doping. Armstrong told Winfrey nobody was forced to dope.

"Nobody took a syringe and forced it into my arm. I made that decision on my own," Hamilton said. "But you did feel the pressure. When it was all set up for my first blood-doping experience in 2000, when I flew to Spain on Lance's private jet, I don't know what would've happened to me if I'd said, 'I'll stick with EPO but no blood doping.' I assume they would've been angry about it. For me, it was a no-brainer."

Armstrong said he had reached out to some of the people he felt he owed apologies. Hamilton has not heard from him, however, and didn't sound like he was waiting by the phone.

Hamilton called the entire episode a "huge life lesson" and said Armstrong can help the sport if he's willing to do more, especially if it involves providing information about doctors, managers and other higher-ups in cycling.

"There are still a lot of bad apples in this sport," Hamilton said. "Lance Armstrong did not act alone. There are plenty of people out there who still think they got away with it. I don't think he wants to rat anybody out. But he didn't do this by himself and he didn't learn this by himself."

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U.S. 'needs tougher child labor rules'

Cristina Traina says in his second term, Obama must address weaknesses in child farm labor standards

STORY HIGHLIGHTS

• Cristina Traina: Obama should strengthen child farm labor standards


• She says Labor Dept. rules allow kids to work long hours for little pay on commercial farms


• She says Obama administration scrapped Labor Dept. chief's proposal for tightening rules


• She says Labor Dept. must fix lax standards for kid labor on farmers; OSHA must enforce them

Editor's note: Cristina L.H. Traina is a Public Voices Op Ed fellow and professor at Northwestern University, where she is a scholar of social ethics.

(CNN) -- President Barack Obama should use the breathing space provided by the fiscal-cliff compromise to address some of the issues that he shelved during his last term. One of the most urgent is child farm labor. Perhaps the least protected, underpaid work force in American labor, children are often the go-to workers for farms looking to cut costs.

It's easy to see why. The Department of Labor permits farms to pay employees under 20 as little as $4.25 per hour. (By comparison, the federal minimum wage is $7.25.) And unlike their counterparts in retail and service, child farm laborers can legally work unlimited hours at any hour of day or night.

The numbers are hard to estimate, but between direct hiring, hiring through labor contractors, and off-the-books work beside parents or for cash, perhaps 400,000 children, some as young as 6, weed and harvest for commercial farms. A Human Rights Watch 2010 study shows that children laboring for hire on farms routinely work more than 10 hours per day.

As if this were not bad enough, few labor safety regulations apply. Children 14 and older can work long hours at all but the most dangerous farm jobs without their parents' consent, if they do not miss school. Children 12 and older can too, as long as their parents agree. Unlike teen retail and service workers, agricultural laborers 16 and older are permitted to operate hazardous machinery and to work even during school hours.

In addition, Human Rights Watch reports that child farm laborers are exposed to dangerous pesticides; have inadequate access to water and bathrooms; fall ill from heat stroke; suffer sexual harassment; experience repetitive-motion injuries; rarely receive protective equipment like gloves and boots; and usually earn less than the minimum wage. Sometimes they earn nothing.

Little is being done to guarantee their safety. In 2011 Secretary of Labor Hilda Solis proposed more stringent agricultural labor rules for children under 16, but Obama scrapped them just eight months later.

Adoption of the new rules would be no guarantee of enforcement, however. According to the 2010 Human Rights Watch report, the Department of Labor employees were spread so thin that, despite widespread reports of infractions they found only 36 child labor violations and two child hazardous order violations in agriculture nationwide.

This lack of oversight has dire, sometimes fatal, consequences. Last July, for instance, 15-year-old Curvin Kropf, an employee at a small family farm near Deer Grove, Illinois, died when he fell off the piece of heavy farm equipment he was operating, and it crushed him. According to the Bureau County Republican, he was the fifth child in fewer than two years to die at work on Sauk Valley farms.

If this year follows trends, Curvin will be only one of at least 100 children below the age of 18 killed on American farms, not to mention the 23,000 who will be injured badly enough to require hospital admission. According to Center for Disease Control and Prevention statistics, agriculture is one of the most dangerous industries. It is the most dangerous for children, accounting for about half of child worker deaths annually.

The United States has a long tradition of training children in the craft of farming on family farms. At least 500,000 children help to work their families' farms today.

Farm parents, their children, and the American Farm Bureau objected strenuously to the proposed new rules. Although children working on their parents' farms would specifically have been exempted from them, it was partly in response to worries about government interference in families and loss of opportunities for children to learn agricultural skills that the Obama administration shelved them.

Whatever you think of family farms, however, many child agricultural workers don't work for their parents or acquaintances. Despite exposure to all the hazards, these children never learn the craft of farming, nor do most of them have the legal right to the minimum wage. And until the economy stabilizes, the savings farms realize by hiring children makes it likely that even more of them will be subject to the dangers of farm work.

We have a responsibility for their safety. As one of the first acts of his new term, Obama should reopen the child agricultural labor proposal he shelved in spring of 2012. Surely, farm labor standards for children can be strengthened without killing off 4-H or Future Farmers of America.

Second, the Department of Labor must institute age, wage, hour and safety regulations that meet the standards set by retail and service industry rules. Children in agriculture should not be exposed to more risks, longer hours, and lower wages at younger ages than children in other jobs.

Finally, the Department of Labor and the Occupational Safety and Health Administration must allocate the funds necessary for meaningful enforcement of child labor violations. Unenforced rules won't protect the nearly million other children who work on farms.

Agriculture is a great American tradition. Let's make sure it's not one our children have to die for.

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The opinions expressed in this commentary are solely those of Cristina Traina.

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Housing starts climb to highest rate since June 2008

WASHINGTON (Reuters) – Groundbreaking to build new homes accelerated in December to its fastest pace in over four years, supporting the view that housing is poised to provide a substantial boost to the U.S. economy.

The Commerce Department said on Thursday that starts at building sites for homes surged 12.1 percent last month to a 954,000-unit annual rate.

Data for U.S. housing starts can be volatile and is sometimes subject to large revisions. The government revised downward its estimate for November housing starts to a 851,000-unit rate from the originally reported 861,000.

Some of the strength in December’s reading for starts came from a 20.3 percent surge in multi-family unit construction. That component is especially volatile.

Wednesday’s report nonetheless builds on a trend in growth that has led many analysts to expect residential construction boosted the economy last year for the first time since 2005.

December’s pace of groundbreaking was the fastest since June 2008.

This year, home building is expected to provide stronger support to economic growth, which would partially counter the drag expected from tighter fiscal policy as Washington works to shrink the federal budget deficit.

Permits for future home construction edged higher to a 903,000-unit rate, the quickest since July 2008.

The housing market has regained some footing after a historic collapse that helped push the economy into its worst recession since the Great Depression.

Last month, groundbreaking for single-family homes, the largest segment of the market, climbed 8.1 percent last month to a 616,000-unit pace.

(Reporting by Jason Lange; Editing by Neil Stempleman)

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In the Garden: Camellias Ready for a Cold Snap

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Economy, eBay profit lift Wall Street to five-year high

NEW YORK (Reuters) - Wall Street rose on Thursday, with the S&P 500 hitting a five-year intraday high, on improved housing and jobs data as well as better-than-expected results from online marketplace eBay .

The data showed the number of Americans filing new claims for unemployment benefits fell to a five-year low last week, while groundbreaking for homes rose to the fastest pace in four years last month.

Strength in the housing and labor markets is key to sustained growth and higher corporate profits. Job market improvement helps boost consumer spending while a recovery in housing means more purchases of appliances, furniture and other household goods as well as a source of employment.

"The unemployment claims were nice, the housing starts were nice, so that is positive for us. There are some good positive vibes out there," said Harry Clark, chief executive of Clark Capital Management Group in Philadelphia.

The Dow Jones industrial average <.dji> gained 69.83 points, or 0.52 percent, to 13,581.06. The Standard & Poor's 500 Index <.spx> added 7.31 points, or 0.50 percent, to 1,479.94. The Nasdaq Composite Index <.ixic> rose 17.74 points, or 0.57 percent, to 3,135.29.

PulteGroup Inc shares gained 2.4 percent to $19.81 and Toll Brothers Inc advanced 1.9 percent to $35.56. The PHLX housing sector index <.hgx> climbed 1.5 percent.

EBay's shares rose 3 percent to $54.51 a day after it reported holiday quarter results that just beat Wall Street expectations. It gave a 2013 forecast that was within analysts' estimates.

The S&P is on track for its third consecutive advance, which pushed the index above an intraday peak set in September to its highest since December 2007.

But gains were tempered by weakness in the financial sector, with Bank of America down 3.4 percent to $11.38 and Citigroup off 2.8 percent to $41.29 after they posted their results.

Bank of America's fourth-quarter profit fell as it took more charges to clean up mortgage-related problems. Citigroup posted $2.32 billion of charges for layoffs and lawsuits, while its new chief executive cautioned the bank needed more time to deal with its problems.

The S&P financial sector index <.spsy> slipped 0.06 percent as the only one of the 10 major S&P sectors to decline.

S&P 500 corporate earnings for the fourth quarter are expected to rise 2.3 percent, Thomson Reuters data showed. Expectations for the quarter have fallen considerably since October when a 9.9 percent gain was estimated.

With investors anticipating the current earnings season to be lackluster, their focus will be on the corporate earnings outlook for the months ahead, analysts said.

Shares of Boeing extended recent declines after the United States and other countries grounded the company's new 787 Dreamliner after a second incident involving battery failure. Boeing slipped 0.8 percent to $73.77 and is down 1.7 percent for the week so far.

(Reporting by Chuck Mikolajczak; Editing by Kenneth Barry)

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Hawaii hometown backs Te'o after girlfriend hoax

LAIE, Hawaii (AP) — People in the small Hawaii hometown of Manti Te'o are offering support for the Notre Dame linebacker, after the story of his girlfriend and her death from leukemia were revealed as a hoax.

No one answered the door Wednesday evening and no one appeared to be inside the modest, single-story wood home of Te'o's parents, Brian and Ottilia Te'o, in the small coastal town of Laie on Oahu's northern shore where Manti Te'o, an All-American and Heisman Trophy finalist, was born.

But members of the mostly Mormon community said they were dumbfounded, and didn't believe he would have knowingly perpetrated such a story. The town of about 6,000 people, roughly an hour's drive from Honolulu, is home to a small satellite campus of Hawaii's Brigham Young University,

Lokelani Kaiahua said Te'o's parents were her classmates, and she knew them to have strong family values they instilled in their children.

"I just don't see something like that being made up from him or having any part of that because they're not those kind of people," she said while sitting and talking with friends a few doors down from the Te'o family home. "Everybody's kind of like 'what is going on?'"

According to media accounts that surrounded Te'o this season, his purported girlfriend, Lennay Kekua, died of leukemia in September. But on Wednesday, the website Deadspin.com posted a lengthy story saying there was no evidence that she ever existed.

Notre Dame officials then confirmed the hoax but were insistent that Te'o was only the victim.

Te'o is a hero and role model to many children in Laie and nearby small towns like Haaula, Kaaawa and Kahuku along the two-lane highway snaking through Oahu's northeastern coast.

Students at Haaula often wear Notre Dame jerseys with his number "5'' on them, and Te'o has returned to the area to talk to students about the importance of staying in school, said school administrator Makala Paakaula, 38.

"He always keeps giving back to his community," Paakaula said.

Te'o should be lauded for uniting Notre Dame during his senior year when he could have left for the NFL, she said.

"It's amazing how he brought together the whole school to become one ohana, one family, where they all belonged, where they all had a purpose," Paakaula said.

Many people expressed anger toward whoever was behind the entire affair.

"If he got hoaxed, that's not his fault — shame on them," Paakaula said, "because he has a very trusting, open heart."

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Did Scientology ad cross line?

The Church of Scientology is also at fault for thinking the advertorial would survive The Atlantic readers' scrutiny, Ian Schafer says.

STORY HIGHLIGHTS

• The Atlantic published and pulled a sponsored Scientology "story"


• Ian Schafer: On several levels, the ad was a mistake


• He says the content was heavy-handed and comments were being moderated


• Schafer: Experimenting to raise revenue makes sense, but standards should be clear

Editor's note: Ian Schafer is the founder and CEO of a digital advertising agency, Deep Focus, and the alter ego of @invisibleobama. You can read his rants on his blog at ianschafer.com.

(CNN) -- "The Atlantic is America's leading destination for brave thinking and bold ideas that matter. The Atlantic engages its print, online, and live audiences with breakthrough insights into the worlds of politics, business, the arts, and culture. With exceptional talent deployed against the world's most important and intriguing topics, The Atlantic is the source of opinion, commentary, and analysis for America's most influential individuals who wish to be challenged, informed, and entertained." -- The Atlantic 2013 media kit for advertisers

On Monday, The Atlantic published -- and then pulled -- a story titled "David Miscavige Leads Scientology to Milestone Year." This "story" went on to feature the growth of Scientology in 2012.

Ian Schafer

Any regular reader of The Atlantic's content would immediately do a double-take upon seeing that kind of headline, much less the heavy-handed text below it, shamelessly plugging how well Scientology's "ecclesiastical leader" Miscavige has done in "leading a renaissance for the religion."

This "story" is one of several "advertorials" (a portmanteau of "advertising" and "editorials") that The Atlantic has published online, clearly designated as "Sponsor Content." In other words, "stories" like these aren't real stories. They are ads with a lot of words, which advertisers have paid publications to run on their behalf for decades. You may have seen them in magazines and newspapers as "special advertising sections."

The hope is that because you are already reading the publication, hey, maybe you'll read what the advertiser has to say, too -- instead of the "traditional" ad that they may have otherwise placed on the page that you probably won't remember, or worse, will ignore.

There's nothing wrong with this tactic, ethically, when clearly labeled as "sponsored" or "advertising." But many took umbrage with The Atlantic in this particular case; so many, that The Atlantic responded by pulling the story from its site -- which was the right thing to do -- and by apologizing.

At face value, The Atlantic did the right thing for its business model, which depends upon advertising sales. It sold what they call a "native" ad to a paying advertiser, clearly labeled it as such, without the intention of misleading readers into thinking this was a piece of journalism.

But it still failed on several levels.

The Atlantic defines its readers as "America's most influential individuals who wish to be challenged, informed, and entertained." By that very definition, it is selling "advertorials" to people who are the least likely to take them seriously, especially when heavy-handed. There is a fine line between advertorial and outright advertising copywriting, and this piece crossed it. The Church of Scientology is just as much at fault for thinking this piece would survive The Atlantic readers' intellectual scrutiny. But this isn't even the real issue.

Bad advertising is all around us. And readers' intellectual scrutiny would surely have let the advertorial piece slide without complaints (though snark would be inevitable), as they have in the past, or yes, even possibly ignored it. But here's where The Atlantic crossed another line -- it seemed clear it was moderating the comments beneath the advertorial.

As The Washington Post reported, The Atlantic marketing team was carefully pruning the comments, ensuring that they were predominantly positive, even though many readers were leaving negative comments. So while The Atlantic was publishing clearly labeled advertiser-written content, it was also un-publishing content created by its readers -- the very folks it exists to serve.

It's understandable that The Atlantic would inevitably touch a third rail with any "new" ad format. But what it calls "native advertising" is actually "advertorial." It's not new at all. Touching the third rail in this case is unacceptable.

So what should The Atlantic have done in this situation before it became a situation? For starters, it should have worked more closely with the Church of Scientology to help create a piece of content that wasn't so clearly written as an ad. If the Church of Scientology was not willing to compromise its advertising to be better content, then The Atlantic should not have accepted the advertising. But this is a quality-control issue.

The real failure here was that comments should never have been enabled beneath this sponsored content unless the advertiser was prepared to let them be there, regardless of sentiment.

It's not like Scientology has avoided controversy in the past. The sheer, obvious reason for this advertorial in the first place was to dispel beliefs that Scientology wasn't a recognized religion (hence "ecclesiastical").

Whether The Atlantic felt it was acting in its advertiser's best interest, or the advertiser specifically asked for this to happen, letting it happen at all was a huge mistake, and a betrayal of an implicit contract that should exist between a publication of The Atlantic's stature and its readership.

No matter how laughably "sales-y" a piece of sponsored content might be, the censoring of readership should be the true "third rail," never to be touched.

Going forward, The Atlantic (and any other publication that chooses to run sponsored content) should adopt and clearly communicate an explicit ethics statement regarding advertorials and their corresponding comments. This statement should guide the decisions it makes when working with advertisers, and serve as a filter for the sponsored content it chooses to publish, and what it recommends advertisers submit. It should also prevent readers from being silenced if given a platform at all.

As an advertising professional, I sincerely hope this doesn't spook The Atlantic or any other publication from experimenting with ways to make money. But as a reader, I hope it leads to better ads that reward me for paying attention, rather than muzzle my voice should I choose to interact with the content.

After all, what more could a publication or advertiser ask for than for content to be so interesting that someone actually would want to comment on (or better, share) it?

(Correction: An earlier version of this article incorrectly said native advertising accounts for 59% of the Atlantic's ad revenue. Digital advertising, of which native advertising is a part, accounts for 59% of The Atlantic's overall revenue, according to the company.)

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The opinions expressed in this commentary are solely those of Ian Schafer.

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Singer Elton John a father for second time

LONDON (Reuters) – British pop star Elton John announced on Wednesday he had become a father for the second time after the birth via a surrogate mother of Elijah Joseph Daniel Furnish-John.

The “Rocket Man” and “Candle in the Wind” singer and his partner David Furnish confirmed the news in a short statement on John‘s official website, which also provided a link to an article in Hello! magazine.

“Both of us have longed to have children, but the reality that we now have two sons is almost unbelievable,” said the couple, who entered a civil partnership in 2005.

“The birth of our second son completes our family in a most precious and perfect way,” they told Hello!.

John, 65, and Furnish, 50, are already parents to Zachary, who is two. Elijah was born in Los Angeles on January 11.

“I know when he goes to school there’s going to be an awful lot of pressure, and I know he’s going to have people saying, ‘You don’t have a mummy,’” John said of his decision to have another baby.

“It’s going to happen. We talked about it before we had him. I want someone to be at his side and back him up. We shall see.”

(This story has been corrected to change magazine to Hello! from People in paragraph two)

(Reporting by Mike Collett-White, editing by Paul Casciato)

Music News Headlines – Yahoo! News

Title Post: Singer Elton John a father for second time
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